I personally do agree with McLuhan when he makes the statement that
comics are an extension of photographic media. A feature of comics
that McLuhan refers to which is in common with photographic media is
the fact that the reader is limited to interpreting whatever little
information is provided in the comic strip. It leaves room for
personal interpretation, which is a feature of photographic media.
This is termed in the article as “cool media” whereas hot media such
as movies are very direct and leave little room for personal
interpretation.
